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SEA RAY EARNS MARINE INDUSTRY ACCOLADES

Sea Ray ® named Boat of the Year and Wins Big at Miami International Boat Show
 
KNOXVILLE, Tenn. (Mar. 2, 2018) — You know the name. You know what it means in the industry. Now it’s being honored by one of the most influential names in the business. Sea Ray is proud to announce the Sea Ray SLX 400 won the most prestigious award in the sport boat industry: Boating Magazine’s Boat of the Year. This award is the latest in a long line of accolades awarded to Sea Ray by the most prominent members of the global boating industry.
 
“We tested more than 130 boats during 2017, assessing their safety, performance, innovation and place in their categories,” said Kevin Falvey, editorial director, Boating Magazine. “This ‘cruiser’ handles nimbly at 40 knots, makes a great weekender, and boasts many design innovations, not the least of which is the expandable swim platform known as the swim terrace. Dedicated stowage for a stand-up paddleboard is just one example that reflects a builder in touch with the current wishes of many boaters. Boatings Boat of the Year is the most prestigious honor awarded to recreational boat builders. For 2017, the Sea Ray SLX 400 joins the pantheon of great boats that can claim the title of Boat of the Year.”
 
“We are thrilled, and honored Boating Magazine awarded the Sea Ray SLX 400 Boat of the Year,” said Brad Anderson, president and general manager, Sea Ray Sport Boats and Sport Cruisers. “We are dedicated to quality, craftsmanship and inspiring families and the next generation to love and appreciate boating as much as we do here at Sea Ray.”
 
In addition to being recognized for Boat of the Year, Sea Ray received multiple additional awards at the 2018 Miami International Boat Show, one of the world’s largest and most prestigious boat shows. Additional awards include:

  • Inboard Express Cruiser – Customer Satisfaction Index (CSI) Award
  • Best Sales Promotion, #SeaRaySummer – Marine Marketers of America Neptune Awards
  • Best Website, New Configurator, Design Your Sea Ray – Marine Marketers of America Neptune Awards
  • Best Video, SLX-W 230, in partnership with MarineMax – Marine Marketers of America Neptune Awards

 
With the recent wins in Miami and the prestigious Boat of the Year award, Sea Ray, the most awarded boat brand in the world, continues their reign as top in class. Sea Ray is proud to have won the most editor’s choice awards and the most product quality awards in the industry, including the following accolades in the last 12 months:
 

  • National Marine Manufacturers Association Award, Dealer CSI Awards (Sales)
  • National Marine Manufacturers Association Award, Dealer Marine Industry CSI Awards (Customer Satisfaction)
  • SLX-W 230 Wake Sports Boat, Top Product Award – Boating Industry
  • SLX 400, Innovation Award - National Marine Manufacturers Association
  • Retail Marketing Initiative Award, Boat Builder Awards for Business Achievement
  • Brunswick Distinguished Safety Award
 
“Not only have our boats been awarded year-after-year, but the industry also continuously recognizes our customer service and customer experience, as our recent wins at the 2018 Miami International Boat Show prove,” said Scott Ward, president and general manager, Sea Ray Sport Yachts and Yachts. “Sea Ray is proud to have won the coveted National Marine Manufacturers Association award for excellence in customer service. Our dedication to customer experience, along with our focus on providing boaters with the best boating experience available on the water today, is our focus in 2018 and will continue to be as we grow in the future.”
 
Sea Ray is continually recognized for its dedication to delivering a superior boating experience to every member of the family every time they are on the water. Sea Ray’s goal of building a lifestyle that redefines the boating experience is made obvious through each model’s premier craftsmanship and richness of finishes, combined with decades of expertise building the most sophisticated sport boats, cruisers and yachts on the water, and the company’s unwavering dedication to customer service and community. Sea Ray truly is more than a boat, and industry insiders continue to notice.
 
For more information about Sea Ray, and to view the complete lineup of award-winning models, please visit searay.com.
 
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ABOUT SEA RAY
Founded in 1959, Sea Ray is the world’s leading manufacturer of superior quality pleasure boats. Sea Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick Corporation. With more than 40 models ranging from 19 to 65 feet, Sea Ray makes a boat for every lifestyle — each built with a unique commitment to quality, craftsmanship and excellence throughout. Additional information about Sea Ray is available at http://www2.searay.com/e/47872/2018-02-28/6krwgf/317892538.
 
 
ABOUT BRUNSWICK
Headquartered in Mettawa, Ill., Brunswick Corporation’s leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land 'N' Sea, Kellogg Marine, Lankhorst Taselaar, Payne’s Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern boats; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group and SCIFIT fitness equipment; and Brunswick billiards tables, accessories and game room furniture. For more information, visit http://www2.searay.com/e/47872/2018-02-28/6krwgk/317892538